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The Achieve design is guided by learning science research through extensive collaboration and testing by both students and faculty including two levels of Institutional Review Board approval for every study. Achieve features a flexible suite of resources to support learning core concepts, visualization, problem-solving, and assessment. All student and instructor resources can be assigned or downloaded in Achieve.
The iClicker classroom engagement system syncs with the Achieve gradebook. The Achieve gradebook provides insights for just-in-time teaching and reporting on student and full class achievement by learning objective. Powerful analytics and instructor resources in Achieve pair with exceptional Introductory Chemistry content to provide an unrivaled learning experience. New media and assessment features in Achieve include: New Capstone Questions integrate concepts from each chapter and between several chapters to reinforce understanding of content and practice general problem-solving strategies.
In a video that appears in the eBook, Kevin walks students through these strategies, preparing them to solve similar problems on their own. These interactives guide students step-by-step through unit conversions, rearranging equations, balancing charges, and stoichiometry problems, building skills and confidence. When assigned through Achieve, follow-up questions with feedback reinforce what they've learned. New Quick Recall Interactives focus students on drilling the information in chemistry that they must memorize to achieve success, such as identifying ionic charges.
LearningCurve assignments serve up low Bloom's level problems to solidify student's grasp on core concepts. The adaptive, game-like learning tool guides students by providing extra practice where they need it Features of the text include: Relatable Writing Style Concise, yet compelling narrative Chapter-Opening Stories ground each chapter in stories of real people and how the chemistry concepts in the chapter are applied to real-world problems.
Stories are revisited at the end of the chapter for a deeper understanding using what students have learned. Intended Learning Outcomes at the beginning of each chapter prepare students for the chapter's content.
Engaging Analogies taken directly from Kevin's years in the classroom contextualize difficult chemical concepts, expressing big ideas to students in a framework they will understand. Personal Stories from author provide friendly and welcoming tone to relate content to everyday life and encourage students to draw from their own experiences in thinking scientifically Coaching author voice from passionate teacher, Kevin Revell Digital assets are an extension of the author's voice and vision.
Focusing on foundational concepts Lecture videos. All content from the written text is also presented in videos created by Kevin, so instructors can easily implement active learning in the class and students can watch videos along with or in lieu of reading.
Quick Recall Interactives focus students on drilling the information in chemistry that they must memorize to achieve success, such as identifying ionic charges. What would be your goals in terms of advertising this new program to current and prospective students? What type of advertising strategy would you suggest for this new Social M. Companies that are known as successful marketers start with a well-crafted marketing plan.
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